Microsoft (MSN) adCenter to Pilot in UK June 2006

Microsoft (MSN) adCenter to Pilot in UK June 2006: Discovery reports at Search Engine Watch Forums that MSN adCenter, now known as Microsoft adCenter is to pilot in the United Kingdom in June 2006. Microsoft adCenter recently came out of beta and part of that beta launch was the the announcement that the UK can play with it in June. For advice on ppc contact us at www.ju2.com

Yahoo Upgrades Search Marketing Product

Yahoo Upgrades Search Marketing Product: "ClickZ reports Yahoo will today announce a series of upgrades to its Yahoo Search Marketing platform.Upgrades being rolled-out include:...keyword grouping enhancements, IP-based mapping features to support geo-targeting, better scheduling capabilities, the expression of business goals such as cost-per-acquisition, and indirect conversion tracking.Yahoo also plans to move to a quality-based ranking model, which we reported they were testing, and which they denied existed."

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